On-demand virtual event
Multitopic
Science content has a “Goldilocks” problem: most of it is either too simplified to be useful for experts, or it is so dry that no one wants to read it. Scientific audiences crave insightful science content, but compelling stories get buried in the jargon of academic journals and technical documentation.
Join two scientist-turned-content marketers to learn how to use scientific articles and expert interviews to create engaging thought leadership. This webinar will dissect real-world examples of converting technical expertise into high-performing content.
Jesse Harris
Senior Editor, BrandLab
Shane Hanlon
Executive Editor, BrandLab
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