Starting a Company: How to Set Up Equity and Securities Structures

You may be familiar with “Founder’s Stock” as a way for founding partners to buy into a new venture. But, how can someone buy stock in a company that is just starting out? What other ways can you raise funds from investors as you build your startup?

Learn how to build equity for your new company from corporate attorney Benji Jones, including common stock, preferred shares, preference liquidation, and other forms of securities.

Part 7 of our series on Starting a Company is moderated by Jim Skinner of Terregena Inc. and ACS SCHB and 2015 ACS President Diane Grob Schmidt of the University of Cincinnati. This event will have special introductions from 2021 ACS President H.N. Cheng of the U.S. Department of Agriculture’s Agricultural Research Service and 2022 ACS President Angela Wilson of Michigan State University, and is co-produced with the ACS Division of Small Chemical Businesses and the ACS Division of Business Development & Management.

What You Will Learn

  • How to best structure equity and securities for your new company
  • The advantages and disadvantages of securities like common stock, preferred shares, and preference liquidation
  • What is “Founder’s Stock" and where does it come from


Meet the Experts  

Benji Jones
Innovate Capital Law

Jim Skinner
President & CEO, Terregena Inc. &

Diane Grob Schmidt
2015 ACS President & Adjunct Professor of Chemistry, University of Cincinnati

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